POUNCEpresents
Halloween 2026

Digital Doomsday

Can you survive the digital apocalypse?

Twelve Halloween inspired riddles. Four haunted realms.

~5–7 minutes · global leaderboard · prizes for the top three
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what is this?

A Halloween quiz for the digital world.

Digital Doomsday is your chance to test your knowledge against the latest digital marketing trends. Dare to test your tech savvy against dark, cutting-edge forces like generative AI, synthetic media, zero click search, agentic commerce, and voice cloning.

Embark on a fun, fast-paced crash course in the trends shaping today's business landscape. Step up to challenge yourself, discover fresh insights, and see how your skills stack up against the forces transforming the digital world.

how it works

Four cursed realms. Twelve riddles. One rising score.

01

Four haunted realms

The AI Uprising. The Algorithm Graveyard. The Digital Dark Arts. The Business Afterlife. Each one explores a different corner of the modern digital world.

02

Three riddles each

A spooky description followed by four possible answers. Each riddle introduces one real concept, trend or phenomenon shaping marketing, AI or business today.

03

Learn as you go

After every answer, a short Did You Know? explanation shows the real story behind the riddle. Whether you got it right or not — you'll walk out knowing something new.

04

Collect & compete

Unlock up to 20 collectible character cards, climb the global APAC leaderboard, and share your card to challenge your colleagues.

// what you'll explore

Real digital knowledge, dressed for Halloween.

Each realm introduces familiar and lesser-known terms shaping the digital world. No IT background required, just curiosity.

01AI Uprising

The machines are getting smarter. Are you keeping up?

02Algorithm Graveyard

Where old marketing tactics go to die.

03Digital Dark Arts

Not everything online is quite what it seems.

04Business Afterlife

Adapt, evolve or become yesterday's news.

what's at stake

A$300 in prizes for the top three souls.

Climb the global leaderboard. Share your card to summon more souls, every player who plays through your link counts toward your bragging rights. One scoring attempt per player.

1st placeA$150digital gift card
2nd placeA$100digital gift card
3rd placeA$50digital gift card

Prizes awarded as digital gift cards appropriate to the winner's country. See the full terms & conditions.

Enough procrastinating. Time to get into it…